Secretary of State launches Your Life

Your Life was launched today (10 November 2014) at Google Town Hall by Nicky Morgan MP, the Secretary of State for Education. Alongside Nicky were speakers from a range of professions, including Rachel Riley, Presenter of Countdown and The Gadget Show, adventurer and explorer, Ben Saunders,  and Jenny Griffiths, CEO of Snap Fashion.

Your Life seeks to increase the uptake of Maths and Physics A Levels by 50% in three years. These skills are vital for the UK’s industries from food to fashion and retail to railways.

Your Life is supported and guided by a group of companies that need people like you. BAE Systems, Carillion, Ford, Johnson & Johnson, Nestle, Rio Tinto, Shell and Visa already do amazing, cutting edge work which you can find out about on this site.

Read the Press Release in full:

Secretary of State for Education Nicky Morgan to unveil ‘Your Life’ campaign to boost the uk’s science and Mathematics skills


Business-led initiative launches to increase the uptake of Maths and Physics A Levels


9 November 2014 – LONDON – A new campaign, Your Life, to show the career opportunities unlocked by studying science and maths will be unveiled tomorrow (Monday 10 November) by Education Secretary Nicky Morgan.

The Your Life campaign aims to raise participation in science maths and physics A Levels by 50 per cent in three years, to ensure the UK is equipped with the skills it needs for today’s fast changing employment landscape. Technical, analytical and logic skills are increasingly required in all industries from fashion and film to manufacturing and retail. The UK currently faces an annual shortfall of 40,000 workers with the necessary scientific and mathematical skills[1].

Addressing an audience of inventors, educators, entrepreneurs, business leaders and young people at Google’s Headquarters, the Secretary of State will outline her ambition to encourage a new generation of young people, especially girls, to study maths and physics to put them on the fast track to the exciting careers of the future.

The campaign will raise awareness of the career opportunities presented by studying science and math subjects, promote positive role models in industry, create mentoring programmes for young people and work placement opportunities with leading businesses.

The Your Life campaign is being led by a group of leading UK companies and major employers including BAE Systems, Carillion, Ford, Johnson & Johnson, Nestle, Rio Tinto, Shell and Visa. This Corporate Advisory Board is central to the industry-led nature of the campaign and will ensure all activity directly correlates to the UK’s real recruitment needs. The campaign has also received the backing of more than 200 business organisations, many of whom have pledged to offer their support to young people interested in pursuing a career in STEM (Science, Technology, Engineering & Mathematics).

Also speaking at the event following Secretary of State for Education Nicky Morgan’s keynote speech will be:

  • Rachel Riley, Presenter for Countdown & The Gadget Show
  • Ben Saunders, Polar Explorer
  • Jenny Griffiths, Founder & CEO, Snap Fashion
  • Edwina Dunn, Co-founder of Dunnhumby, CEO of Starcount & Chair of Your Life
  • Barb Samardzich, VP and COO, Ford Europe
  • Jane Griffiths, Company Group Chairman, Janssen EMEA
  • Sarah Wood, Co-founder and COO, Unruly
  • Richard Howson, Chief Executive, Carillion
  • John McGagh, Head of Innovation, Rio Tinto
  • Richard Martin, Technical Director, Nestlé UK & Ireland
  • Sally Martin, VP Safety, Environment & SP Downstream & Manufacturing, Shell
  • Richard Hamer, Education Director, BAE Systems
  • Nick Jones, Senior Digital Manager, Visa Europe

Education Secretary Nicky Morgan said:

“Developing the best schools and skills is a key part of our long-term economic plan to secure Britain’s future, and the skills taught by subjects like maths and science are some of those most valued by employers and universities. That’s why I am pleased to support the Your Life campaign to encourage more young people, and especially girls, to study these subjects by showing the exciting opportunities they can bring.

“Our plan for education will ensure that all young people leave school with the knowledge and skills they need to succeed in life in modern Britain. Increasing the focus on STEM subjects is a key part of this as it will empower girls and boys equally to leave school able to get a job and get on in life.” 

Edwina Dunn, Chair of Your Life, said:

“Most young people in the UK aspire to a career in business, but very few are being shown the right way to get there. In a changing world dominated by technology, it is the skills learned from studying mathematics and science that will matter most. Yet these are exactly the subjects that the vast majority of 16 year olds are turning away from – put off by the misconception that maths and science aren’t relevant to their future.

“The Your Life campaign has been created to change that image – to show that the mathematics and science students of today will be the CEOs of tomorrow.”



For further information, please contact:

Alexandra Gee
+44 (0) 20 7199 2205

Henny Hamilton
+44 (0) 20 7199 2212 


About Your Life

Your Life is a three-year campaign to ensure the UK has the mathematics and science skills it needs to succeed in the competitive global economy.  It looks to inspire young people to study maths and physics as a gateway into wide-ranging careers whilst also triggering employers to recruit and retain that talent.

Your Life is lead by a board of directors chaired by Edwina Dunn, co-founder of dunnhumby and CEO of Starcount.

The campaign is proud to be guided and supported by some of the largest and most iconic brands in the UK including BAE Systems, Carillion, Ford, Johnson & Johnson, Nestle, Rio Tinto, Shell and Visa. Over 200 organisations across business, education, civil society and government have responded to the campaign’s call to action and pledged their support to help get more young people studying and pursuing careers in mathematics, physics, technology and engineering.

For more information please go to

[1] Improving Diversity in STEM – a report by the Campaign for Science and Engineering